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ONLINE POKER OR ONLINE CASINO SOFTWARE

 “When it comes to online poker or online casino gaming software – look to the future, not to the past”

By Steve Karoul

The Past:

This next comment is going to age me a bit, but I remember when the first Atari pong game was all the rage.  This in my opinion was the beginning of the video gaming phenomenon as we know it today.  A simple game box hooked to your TV created the first in-home video game, which now meant that we no longer had to go to our local bowling alley or video arcades store to play.

We’ve come a long way in such a short period of time (40 years).  Since the invention of the TV around 1927 we have seen an explosion of new technology, which allowed us to leave the mechanical age and entered the age of technology.  During the next 20 years, thousands of video and action games have been created, which meant we could play from home, work and when we wanted to play.  Less than 20 years later, the Gameboy mobile game left the TV behind and you could travel anywhere with your hand held video gaming device. […]

By |September 25th, 2013|Casino Web Marketing, Casino Web Stie Development, Online Casino Marketing, Online Gaming, Online Poker, Play for Fun Poker|Comments Off on ONLINE POKER OR ONLINE CASINO SOFTWARE

Understanding or Confusion with Online Poker and Gaming

Casino operators rush to online poker, but confusion is everywhere.  After attending the 2012 G2E Conference in Las Vegas and speaking with many casino operators and casino executives about the future of online Poker and online Gaming, it was very obvious that many were thinking very seriously about how to get involved. It was also very obvious that most of them were confused and unsure as how to proceed. Many felt that if they did not get involved quickly in some capacity or other that they may miss out on perhaps one of the most important Internet business opportunities of a lifetime as well as the future growth and survival of their own casino companies. They were all acutely aware that the casino industry as well as their own operations were going to change in the future and that they needed to prepare now for that coming change or get left out in the cold.

Once again the most obvious characteristic from all of this was confusion. There was confusion from both the casino operators and also confusion from the online casino providers. It seemed that many of the new online providers did not take the time to understand the fact that they needed to be conscious of and aware of what the land-based casino operators and casino properties were really looking for.  This was even more obvious by the fact that many casino operators did not actually know themselves other than that they knew that they needed to be considering online gaming in one form or another.

Why is there such urgency among casino operators to carve out market share in either the online social gaming or online gambling spaces? According to a recent H2 Gambling Capital report, if US legalization of Internet gambling were to pass, it is projected to generate more than $14 billion in gross gaming revenue within a year, rising to $27 billion within five years.  That’s a real motivator for any casino operator to want to get involved in online real-money gambling, even if their state, or states in which they have properties, has not yet passed or isn’t even presently considering online gambling legislation. […]

By |February 1st, 2013|Casino Marketing, Casino Web Marketing, Marketing, Online Casino Marketing, Online Gaming, Online Poker, Play for Fun Poker, Uncategorised|Comments Off on Understanding or Confusion with Online Poker and Gaming